Work Self-initiated project

GDPR

A self-initiated explainer that makes a technical, sensitive topic easy to understand and shows people what to do.

  • Explainer video
  • Awareness
  • Level: Essential

Service: Explainer videos

Why we made this

Not everything needs all the bells and whistles

Internal communication doesn’t always need all the bells and whistles. That’s why we work with three levels of detail for explainers: Essential, Detailed and Refined. This GDPR video shows our Essential level: clear, efficient and deliberately simple.

How we approached it

  1. Visually simple

    Calm scenes and simple visuals, with a focus on the essentials.

  2. Targeted motion

    Animation only where it adds something to the story.

  3. The voice-over carries the story

    So relatively little animation is enough to get the message across smoothly.

“After all, not every character needs to walk around to tell a story. 😉”

Casper

When is this approach right for you?

Functional, without unnecessary complexity

Our Essential tier is a good fit when the message comes first and the main goal is to inform.

  • Internal communication, training and onboarding.
  • Explaining regulations and procedures.
  • A recurring series of explainers in the same style.
explainer
0:44
level of detail
Essential

Credits

Type
Self-initiated project - Essential tier
Script, illustration & animation
Raaaak
Voice-over
Liam D’hert